And the industry-wide reliance on advertising revenue to pay for content leads to longer load times. The high adoption of AMP integration helps compensate for the slow loading speed. To take away The results of the Searchmetrics study above reveal that SEO often boils down to a sensible application of matching relevant content to targeted audiences and less emphasis on keyword matches or box-to-box. tick general ranking factors. Here are some of my takeaways that will help your websites rank better: 1.
Help consumers understand topics that require further research Products such as electronic devices, household appliances and computer equipment often differ in technical specifications and functional capabilities. Knowing what features are included jewelry retouching service for the price helps determine value. Google will prioritize search results that help consumers make those decisions. Likewise, health advice or medical information related to prescriptions or conditions requires detailed explanation.
Consumers will search narrowly but thoroughly on specific topics. Helping to break down information into easier-to-understand headings and bullets seems to be appreciated by Google. Professions like lawyers, dentists and financial planners should also describe their expertise in specific areas. For example, attorneys should detail their area of practice in divorce, criminal defense, or estate planning. Consumers are also spending more time researching expensive purchases such as expensive cars, homes and electronics.